Data Collection

Do you outsource fieldwork for your research projects? Are you looking for a fieldwork agency for your Market Research/Social Research Projects?

We at Maction Consulting provide data collection services for marketing as well as social and development sectors across all locations in India through our well trained pan India field teams network. We assure you excellent quality data collection services adhering to time schedule by following rigorous systems and processes at each and every step for total quality management. We adhere to rigorous scientific methods for data collection to minimise any kind of bias in the data. The data collection team is led by senior field professionals with 2 decades of experience with various leading research organisations in India. The team has good experience of using electronic devices such as laptops, tabs (CAPI) for data collection in field.

Our team has expertise in the following methodologies:

Qualitative
  • Focus Groups
  • In-depth Interviews
  • Projective Techniques
  • Ethnographic Research
  • Participatory observation
Quantitative
  • Observation Techniques
  • Direct Questioning
    • In person
    • Telephonic
    • Web interviews
    • Self-administered interviews

In Market Research the team has expertise in conducting data collection for:

Ad Test/Day After Recall

Auto Clinics

Brand Tracks

Concept Test

Customer Satisfaction

Feasibility Studies

Mystery Shopping

Opinion Polls

Product Placement

Retail Audits

Simulated Test Marketing (STM)

Usage and Attitude Studies

 

In Social & Health Sectors the team is experienced in:

Impact Assessment Studies

Need Assessment Studies

Mapping

Baseline Surveys

Midterm Evaluation

Endline surveys

Randomised Control Trails

Operational Research

Maction Field Teams have experience in carrying out the fieldwork in sectors such  as     Agriculture,     Industrial/Business,     Automotive,     Construction,     Durable             Education,        Finance/ Banking/ Insurance,     Fashion & Beauty, Healthcare,        FMCG,      IT     Media & Enterainment,     Real Estate,     Retail,     Rural,     Social    and    Telecom